Chrome Started Blocking Ads Google announced that from February 15th, 2018, Chrome will start filtering ads on sites that have failed to meet the Better Ads Standards. The process is simple,...
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Ross Benes / January 22,2018 While there’s debate over how to pronounce ads.txt, there’s no arguing that among ad tech folk it’s more popular than Tide Pods are with teens. Launched by...
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2017 was an exciting and busy year for FirstImpression.io. We put our focus on continuing to develop our platform to bring our publishers more value and contributing to the ad-tech...
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Emily Tan / December 20, 2017 Ads.txt, launched by IAB Tech Labs to combat ad fraud, is a simple text file that publishers host on their sites listing all the suppliers...
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FirstImpression.io’s Ads.txt Industry Dashboard reveals hard data on usage statistics, trends, and pitfalls of Ads.txt TEL AVIV, ISRAEL ( December 19, 2017) - FirstImpression.io, an ad-tech company with a solution for...
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Well if your answer is no, you are not alone. Like you, other publishers may not have thought that a sudden drop in ad revenues from a specific demand partner could...
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