19
Feb
Chrome Started Blocking Ads Google announced that from February 15th, 2018, Chrome will start filtering ads on sites that have failed to meet the Better Ads Standards. The process is simple,...
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Author: Jodi Joseph Asiag
22
Jan
Ross Benes / January 22,2018 While there’s debate over how to pronounce ads.txt, there’s no arguing that among ad tech folk it’s more popular than Tide Pods are with teens. Launched by...
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01
Jan
2017 was an exciting and busy year for FirstImpression.io. We put our focus on continuing to develop our platform to bring our publishers more value and contributing to the ad-tech...
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20
Dec
Emily Tan / December 20, 2017 Ads.txt, launched by IAB Tech Labs to combat ad fraud, is a simple text file that publishers host on their sites listing all the suppliers...
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19
Dec
FirstImpression.io’s Ads.txt Industry Dashboard reveals hard data on usage statistics, trends, and pitfalls of Ads.txt TEL AVIV, ISRAEL ( December 19, 2017) - FirstImpression.io, an ad-tech company with a solution for...
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19
Dec
Well if your answer is no, you are not alone. Like you, other publishers may not have thought that a sudden drop in ad revenues from a specific demand partner could...
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28
Jul
John Rampton July 27, 2015 These are some of the hottest startups in Israel that are creating some of the fastest-growing companies on the planet. I recently had the privilege...
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28
Jun
Roy Peleg, Op-Ed Contributor / June 26, 2017 Shares, clicks, bookmarks, comments, page views per session, newsletter signups, time on page. Engaged users are a publisher’s dream. From shares that attract...
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15
Jun
Ad Tech Daily / June 13, 2017 – FirstImpression.io announces compliance with Better Ads standards – Company policy is to recommend ad formats that users find acceptable Tel Aviv – FirstImpression.io, a technology...
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12
Apr
Roy Peleg / 10 April 2017 We all know that mobile is on the rise. According to the latest Adobe Digital Insights report, mobile traffic will overtake desktop by Q1 of next...
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