Sequencing is one of the several ways FirstImpression.io maximizes revenue for publishers. We sat down with our experts to get the lowdown on what sequencing is, how it works, and why...
Publishers, it’s time for some tough love. Your ad setup sucks, and it’s because you’re guilty of one (or more) of the following.
1. You think your current ad setup is...
Our awesome business development manager, Daniel Schwartz, speaks with our publisher partners on a daily basis. He knows that every online publisher is looking for that perfect sweet spot - the point where you're maximizing...
In case you needed another reason to worry about page latency, Google and Facebook are becoming more strict about page loading time, particularly on mobile. They know that twenty first...
One thing we’re big on here at FirstImpression.io is testing. And another thing we’re into are cool, original ad products.
The two go together. We help our publishers test out the...