2017 was an exciting and busy year for FirstImpression.io.
We put our focus on continuing to develop our platform to bring our publishers more value and contributing to the ad-tech...
Roy Peleg, Op-Ed Contributor / June 26, 2017
Shares, clicks, bookmarks, comments, page views per session, newsletter signups, time on page. Engaged users are a publisher’s dream.
From shares that attract...
Ad Tech Daily / June 13, 2017
– FirstImpression.io announces compliance with Better Ads standards
– Company policy is to recommend ad formats that users find acceptable
Tel Aviv – FirstImpression.io, a technology...
We’re presuming you saw that Pepsi ad in April. Yes, that one with Kendall Jenner which so terribly missed the mark. It's hard to forget. Pepsi apologized for causing offense and...
Roy Peleg / 10 April 2017
We all know that mobile is on the rise.
According to the latest Adobe Digital Insights report, mobile traffic will overtake desktop by Q1 of next...
Nick Hastrater / March 28, 2017
Remember the Jetsons? George would hop out of bed in the morning and the house would clean, dress, and feed him… right before his day...
Christopher Elliott / Feb 09, 2017
It’s official: There are too many ads online. Specifically, too many intrusive ads.
Don’t take my word for it. Experts, users, and even the federal government...
Roy Peleg, FirstImpression.io CEO / Feb 9, 2017
This blog post originally appeared on the MonetizeMore blog.
How many times have you been told to trust your instincts? We’ve all heard that...